Growth in a time of change

How can we streamline our growth with our (very ambitious) goals for 2022? I received the question during a seminar with our CEO. The idea that struck me was that it should be in the consciousness of all employees how to break down strategies and goals into various coordinated activities. I replied to him that it all, however, depends on what we mean by growth.

Do we see it from a purely financial perspective? Or do we see it, as I believe, by running a business that is basically based on a healthy economy with satisfied customers and satisfied employees?

There are many unspoken definitions and values ​​in the concept of growth. In the company I work for, we assume that growth lies in our organization’s DNA. It is about moving forward in order to grow and feel good, both as an individual and as an organization. We are a company that is passionate about developing and getting better. Both the individual employee and the company, in general, come into focus, and not least, we highlight how we can contribute to the development of our customers. We grow together with our customers. This is the core of our business.

We want to grow in order to establish our vision in new markets. The goal is to reach more customers in the Nordic region and, in the long run, follow our customers on other assignments in Europe.

Brighter days ahead

Many companies are still battling the pandemic repercussions. Lower sales, fewer customers, redundancies, and downsizing have been necessary in order to survive at all. The results have had noticeable effects on everyone involved. Clear indications, however, show that many companies see brighter days coming (and for some, the situation is already much more positive). In addition, the pace and energy of the economy are being stepped up.

Skills supply in crises

How do companies succeed with their skills supply during periods of economic turbulence and a higher degree of uncertainty? How do we choose to identify new talent? And how do we attract and retain our most important assets that can meet the new market demands?

Our customers want to build sustainability that permeates the entire business. They see a strong need to equip their organizations for new crises. Before they come, rest assured.

Map future competencies

The motto success breeds success is well in line with many successful companies. They work proactively and actively match their employees with new demands on abilities. Many companies really try to live as they learn by helping their customers identify the capabilities that the organization needs today and in the future. Then they can deliver according to the company’s vision and strategy.

Risk of incorrect prioritization

This is a job that raises many challenges. In addition, there is the risk of prioritizing errors. Which in turn can result in incorrect decisions based on insufficient data or lack of understanding of information in its context.

We have chosen a strategic direction to work with open standards by helping to map different abilities within organizations and bridge understanding between business and IT through its various processes. The open frameworks we oppose have given our customers a solid library of developed and adapted blocks free to use.

The next step in our journey is how we manage to attract and retain talents, and what types of profiles want to invest their time, skills, and energy into Sofigate.